In Investigation on the implementation of Blue Ocean strategy in participation bank located in Turkey

dc.authorid0000-0003-0538-7155en_US
dc.contributor.authorAlbayrak, Gamze
dc.contributor.authorBeybur, Mustafa
dc.date.accessioned2022-10-13T13:31:05Z
dc.date.available2022-10-13T13:31:05Z
dc.date.issued09/2018en_US
dc.departmentDicle Üniversitesi, Çermik Meslek Yüksek Okulu, Finans-Bankacılık ve Sigortacılık Bölümüen_US
dc.description.abstractCompetition is one of the most important issues in terms of the market which meets the needs and demands of the current economic system. In the market where customer demands and needs change very rapidly, the growth in terms of businesses is getting harder every day. It is even more difficult for businesses to get a share of the market and thus to make higher profits in competition-intensive environments. Participation banks, like any business, continue to exist in a highly competitive environment in the market they serve. For this reason, participation banks need to sail from the red oceans where competition is intense, to the blue oceans where competition is meaningless. This study conducted research on the strategies they use as blue ocean strategy of participation banks in Turkey. In the first part of the research, information about blue ocean strategy is given. In the second part, data collected through open-ended question examples and face to face interview technique with branch managers of Kuweit Turk Participation Bank, Turkey Finance Participation Bank and Albaraka Turk Participation Bank, operating in Turkey over these past years, is given. In the last part of the research, it is emphasized that the participation banks, which are the rising value of today, need blue ocean and how to reach the new blue oceans that will make the competition meaningless.en_US
dc.identifier.citationAlbayrak, G. ve Beybur, M. (2018). In Investigation on the implementation of Blue Ocean strategy in participation bank located in Turkey. Journal of Economics Bibliography, 5(3), 186-192. https://doi.org/10.1453/jeb.v5i3.1757.en_US
dc.identifier.doi10.1453/jeb.v5i3.1757
dc.identifier.endpage192en_US
dc.identifier.issn2149-2387
dc.identifier.issue3en_US
dc.identifier.startpage186en_US
dc.identifier.urihttp://www.kspjournals.org/index.php/JEB/article/view/1757
dc.identifier.urihttps://hdl.handle.net/11468/10638
dc.identifier.volume5en_US
dc.institutionauthorBeybur, Mustafa
dc.language.isoenen_US
dc.publisherKSP Libraryen_US
dc.relation.ispartofJournal of Economics Bibliography
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectBlue Ocean Strategyen_US
dc.subjectRed Oceanen_US
dc.subjectCompetitionen_US
dc.subjectParticipation Banken_US
dc.subjectStrategyen_US
dc.titleIn Investigation on the implementation of Blue Ocean strategy in participation bank located in Turkeyen_US
dc.titleIn Investigation on the implementation of Blue Ocean strategy in participation bank located in Turkey
dc.typeArticleen_US

Dosyalar

Orijinal paket
Listeleniyor 1 - 1 / 1
Yükleniyor...
Küçük Resim
İsim:
1768-5995-1-SM - Kopya.pdf
Boyut:
403.16 KB
Biçim:
Adobe Portable Document Format
Açıklama:
"Makale Dosyası"
Lisans paketi
Listeleniyor 1 - 1 / 1
[ X ]
İsim:
license.txt
Boyut:
1.44 KB
Biçim:
Item-specific license agreed upon to submission
Açıklama: